NIKEiD and Kobe Bryant Collaborate for Christmas
December 23, 2008 by Jimson Lee
NIKEiD AND KOBE BRYANT COLLABORATE FOR A SPECIAL HOLIDAY SURPRISE
BEAVERTON, OR – NIKE, Inc. and reigning NBA MVP Kobe Bryant are celebrating breakthrough innovation with a festive flair this holiday season and beyond. Beginning December 25, 2008, Bryant’s new Nike Zoom Kobe IV, his fourth signature shoe with the brand, will be available on NIKEiD.com […]
2008 Beijing Olympics Opening Ceremony - Free or Buy
December 20, 2008 by Jimson Lee
If you want to relive the 2008 Beijing Olympics Opening Ceremonies, you have a couple of choices.
You can ask a friend who recorded it on their TiVo or PVR… if they still have it.
You can buy the 2008 Beijing Opening Ceremony 2-Volume DVD from NBCDVD for $29.99
Or you can watch it re-broadcasted on NBC on […]
Mondo Rubber Tracks and the Mondo Olympics
December 17, 2008 by Jimson Lee
What would Bob Hayes or Ben Johnson run on today’s new artificial track surfaces?
Mondo has been around since the 1976 Montreal Olympics for Track and Field (Athletics), but Beijing 2008 was the first time using the new Mondotrack.
Like the Speedo LZR swimsuits, the new Mondotrack from Mondo gives sprinters a technological advantage.
We witnessed World Records […]
Nike Zoom Kobe IV - Nike Unveils its Lightest and Strongest Basketball Shoe Ever
December 11, 2008 by Jimson Lee
LOS ANGELES – NIKE, Inc. and 10-time NBA All-Star Kobe Bryant unveiled the Nike Zoom Kobe IV today, its lightest basketball shoe ever, with a new low cut design weighing in at a mere 11.6 ounces.
The game of basketball is evolving to a quicker pace, and as basketball’s agent of change Kobe is leading the […]
NIKE Zoom LeBron VI 6
October 30, 2008 by Jimson Lee
Available at USA retail stores Friday, October 31. In Canada January 2009
From NIKE Press release:
BEAVERTON, Ore. - “ As LeBron James proved in a Gold Medal campaign this past summer in Beijing, he is a basketball player who can do it all and he requires a performance shoe that can keep up with his […]
NIKE Considered Design Spring 2009 Product Outlook
October 29, 2008 by Jimson Lee
From NIKE Press release:
Nike Considered Design is Nike’s latest products which combine sustainability principles with the newest innovations for sport. While Nike has delivered consumers Considered products for several years, for the first time, Nike Considered Design will be featured in all of Nike’s six key categories: basketball, running, football (soccer), women’s training, men’s […]
Nike Considered Design - Products that Redefine Performance and Sustainability
October 28, 2008 by Jimson Lee
From NIKE Press release:
NIKE, Inc. today debuted Nike Considered Design, its latest products which combine sustainability principles with the newest innovations for sport. While Nike has delivered consumers Considered products for several years, for the first time, Nike Considered Design will be featured in all of Nike’s six key categories: basketball, running, football (soccer), women’s […]
Chip Time vs. Gun Time Controversy
October 24, 2008 by Jimson Lee
Can you imagine taking the reaction time out of the Sprinters’ final FAT time? After all, it is the actual time covered for the entire 100 meter distance.
What would be the outcome if we did this? Especially in the 400 meters where reaction times are poor, or for those sprinters in the outer […]
Yoga, Resistance Stretching, and now Pilates Exercise?
October 6, 2008 by Jimson Lee
I had a funny feeling Pilates was going to be popular with Track and Field athletes one day, along with the Alexander technique. In the personal fitness industry, we’ve seen the fad go from step classes, spinning bicycles, Tae-Bo, Bikram Yoga, kettlebells, swiss balls, bosu balls and other “core” fads.
I personally like good old-fashion […]
More on the Nike Zoom Victory Spikes
September 26, 2008 by Jimson Lee
Over the past year, we’ve seen a lot of talk of elite middle distance athletes such as Alan Webb with the Nike Zoom Victory + Track and Field shoes as well as the Nike Zoom Victory Spikes.
These spikes are ideal for track distances 800 meters and up, and will be available October 1, 2008.
Here is […]
Nike Zoom Victory Track and Field Spikes
September 24, 2008 by Jimson Lee
NOTE: These spikes are ideal for distances 800 meters and up, and will be available October 1, 2008
From NIKE Press release:
Weight wise, 100 grams has always been the Holy Grail for a track spike. When Michael Johnson came to Nike, designers did everything possible to shave weight from his spike to make it light […]
Copper, Magnetic and Titanium Bracelets - Part 1
September 10, 2008 by Jimson Lee
This is Part 1 of a 3 part series.
Trace elements and minerals are often sought after elite athletes to give an edge to “healing”.
You probably heard about copper bracelets for arthritis or even magnets to provide homeopathic and holistic pain relief.
Paula Radcliffe, the current World Record holder of the woman’s marathon, was seen wearing a […]
Who Won the Shoes War? PUMA, NIKE or ADIDAS?
August 24, 2008 by Jimson Lee
In the Corporate Olympics, who won the world’s fastest spikes?
Like the Sports drinks and cola beverage industry, the sports shoes market is a highly competitive one, even more competitive than the Men’s 100 meters!
My first recollection of the Corporate Olympics was in 1972. Lasse Viren won the 5000 and 10000 meter double, and immediately […]
Asafa Powell Debuts Nike Zoom Aerofly at Beijing
August 13, 2008 by Jimson Lee
Sprinter Asafa Powell Debuts Leading-Edge Nike Zoom Aerofly He’ll Wear In Beijing
From NIKE Press release:
Nike’s deep focus on innovation for the Beijing includes work with one of the world’s fastest human beings sprinter Asafa Powell. In his bid to reclaim dominance in the 100 meters, Powell today debuted the sleek and aerodynamically efficient Zoom Aerofly […]
Liu Xiang NIKE Zoom Aerofly LX Spikes
August 13, 2008 by Jimson Lee
Nike introduces Liu Xiang’s spike, the Zoom Aerofly LX
From NIKE Press release:
Designed especially for Liu Xiang, the Zoom Aerofly LX s is a revolutionary spike utilizing the innovative Flywire technology in combination with a special synthetic leather in order to provide Liu Xiang with a featherlight shoe that provides maximum support. On August 18, 2008, […]
The Olympic Starting Gun and Starting Blocks Controversy
August 13, 2008 by Jimson Lee
Every 4 years, the whole world focuses on the Olympics in particular Track and Field (or Athletics as it’s called everywhere else in the world)
Especially the 100 meters.
However, everyone including the media loves controversy!
On the eve of the 100 meters showdown between Asafa Powell, Usain Bolt and Tyson Gay, check out these three headlines in […]
NIKE LunaRacer Track and Field Shoes
August 7, 2008 by Jimson Lee
From NIKE Press release:
Given Flywire’s early success with middle-distance Track and Field events, bringing its lightweight support to distance racing seemed natural. So, too, did marrying the technology with Lunarlite foam, Nike”s most advanced new cushioning system. Flywire works like cables on a suspension bridge, providing precisely engineered support for the foot. The Flywire filaments […]
Nike Zoom Victory + Track and Field Shoes
August 5, 2008 by Jimson Lee
From NIKE Press release:
The goal for the Nike Zoom Victory + was to create what the design team called “The Ultimate Naked Ride.” They wanted to make a super-minimal performance training shoe that translated the Nike Zoom Victory Track Spike’s revolutionary Flywire technology into something runners could wear every day. But transforming a track spike’s […]
Jeremy Wariner’s Adidas Lone Star Spikes
August 5, 2008 by Jimson Lee
The Olympics isn’t about the athletes or countries competing for gold, silver and bronze.
Pierre de Coubertin quoted “The most important thing in the Olympic Games is not winning but taking part; the essential thing in life is not conquering but fighting well”
The Olympics is also about corporate sponsors winning market share. Gatorade vs. Powerade […]
Nike Hyperdunk Basketball Shoes
August 4, 2008 by Jimson Lee
From NIKE Press release:
Nike’s lightest and strongest basketball shoe owes its existence to Nike’s revolutionary Flywire technology as it made its transition from track spikes to basketball. Flywire is the innovation driving Nike’s strongest and lightest footwear. Super-strong nylon filaments provide precise support akin to the suspension cables in a bridge, and allow a radical […]
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